// The situation

consulting start up in Chicago, IL that specializes in supporting small businesses wanting to build a portfolio of clients, need help tracking time, and building quotes

The verdict · Aug 6, 2026

Yes.

You need to fix your service delivery stack before any CRM will help you.

What's really going on

You're a consulting startup, so your "pipeline" is really three separate flows: prospects you're courting, hours you're billing, and quotes you're sending. One tool won't cover all three well. And at startup stage in Chicago, your bottleneck is almost certainly not tracking — it's landing the next client. Buying a CRM now means paying monthly for a pipeline with five names in it.

What to do instead

  1. Google Sheets or Notion (free) — one sheet, three tabs: prospects, active clients, quotes sent. This IS your CRM until you have 30+ live leads.
  2. Toggl Track or Harvest (free tier, check current pricing) — start the timer when you open a client's file, stop it when you close it. Time tracking is a habit, not a feature.
  3. A quote template in Google Docs — one page, your rates, scope, terms. Duplicate per client.

Today, in 30 minutes: open a new Google Sheet, name it "Pipeline", and list every conversation you've had in the last 30 days with a person who could hire you. Add columns for last contact, next step, and quote status.

What you're being oversold

Someone will pitch you Pipedrive or HubSpot because "consultants need a CRM." At your stage, with a handful of prospects, a $15/user/mo pipeline is a $180/year way to feel professional while doing the same work a sheet does. Worse, the field-service tools like Jobber quote-to-invoice flows don't fit consulting engagements. Doing nothing costs you almost nothing right now — the real cost is buying software you'll abandon in three months.

When to revisit this

When you're juggling more than 30 active prospects or you've lost a deal because you forgot to follow up.

The part worth getting right

Here's the fork: are you selling fixed-scope projects, or hourly retainers? If it's fixed-scope, quoting is your leverage — a good template and a scope-creep clause matter more than any CRM, and you'll want quote-tracking eventually (Pipedrive fits later). If it's hourly retainers, time tracking IS your billing system, and picking the wrong one means re-entering months of hours into QuickBooks by hand. Pick wrong and you rebuild your stack in six months. Which model are your first three clients actually on?

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